Why do you Need a Written Franchise Agreement?


Franchise Agreement


What is a Franchise Agreement


Franchise is a legally binding agreement that creates the Franchise relationship between the franchisor and franchisee. It says about the terms and conditions of the Franchise. A franchise agreement licenses the Franchisor to start a shop or outlet at a specific locality in the Trademark of the franchisee.  This Franchise agreement or Franchise contract authorises the franchisor to use the Brand Name, Logo, Trade Dress, Interior Copyright and business module as designated by the Franchisee for a limited period



Common problem in Franchise module

  • ·        Threat of Legal consequences
  • ·        Threat of losing a Court case against the other party
  • ·        Relationship splits
  • ·        Threat of predicament
  • ·        Threat of deceive
  • ·        False expectation
  • ·        Managing the business
  • ·        Working with the system

To overcome all the above difficulties, both the parties should sign a properly drafted Franchise Agreement by a well experienced corporate lawyer.

Intellectual property and Franchise


Why a franchisee chooses for a franchise module?, its simply because of the BRAND. The franchisor owns the Trademark, Patents, Trade Secrets, which is the most valuable asset for every organisation. Hence there is always a treat of misuse. There are two tools to handle the threat, they are Trademark Registration & Franchise agreement. The only recommendation is that the Franchisee should apply for Trademark Registration in order to get complete protection over the Trademark. The franchise agreement must

Elements of Franchise Agreement


  • ·        Product details
  • ·        Duration of Franchise Agreement
  • ·        Territorial description
  • ·        Training related aspects
  • ·        Advertising responsibilities
  • ·        Taxation
  • ·        IPR clause
  • ·        Termination clause
  • ·        Arbitration
 

Franchise Agreement Vs. Licence Agreement 

 

 

 

 

 

 
 Le Intelligensia Law Firm
A.Arivazhagan
Advocate
Call: +91 9941993399
Web: http://leintelligensia.com/
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Comments

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